Forrester on Press Content and Managing It on the Web
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by: Erik Vlietinck - Last Updated: Mon 26 December 2005
Internet-based news is forcing the press industry to rethink its online strategies and the use of Web content management (WCM). In 2005, Forrester interviewed 20 leading European and North American press organizations about WCM adoption, pain points, and future plans.
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Forrester answers questions like whether Commercial WCM is the way to go, if personalisation is necessary and if it’s time to reconsider the use of in-house solutions.
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